Services
Martha’s Vineyard Food & Wine Festival
Brand building through experience
Culinary platform strategy, architecture, implementation, management
Repositioning and rebranding of existing properties — strategy appropriate to the times, revenue opportunities, programming (experiences, content), influencer engagement, production
Proprietary event portfolio — concept development, brand storytelling through programming (and content extensions), talent outreach/negotiation, production
Vegas Uncork’d by Bon Appétit
Strategic partnerships with purpose
Brand alignment opportunities — co-opted equity and resources
Negotiation — terms, LOAs, contracts
Relationship and activation management
DO/AC Boardwalk Wine Promenade
Business development
Identify and explore new areas of opportunity
Organic internal growth through culinary platforms or brand extensions
Alignment and co-opted equity through other established properties and event platforms (marquee festivals, flagship and boutique regional events, thought-leader summits, non-profits)
“Festival within festival” extension or brand pop up — music, film, tech, sports
New property launch industry research & analysis (consideration sets, business models, talent, programming and pricing, media media and strategic partnerships, and other critical areas that impact P/L), recommendations, positioning, development plan
